By
RYK - Founder on September 17th, 2007
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New Online Floral Delivery Service For Overseas Floral Deliveries Makes Debut
New York, NY, September 18, 2007 – When Flora2000 launched its internet site in 1999, the company set its sights at becoming the world’s leading online floral delivery experts for overseas floral deliveries. Now, with over eight years of experience in building specialized floral teams in over 150 countries, Flora2000 has reached its target. And, Flora2000 announced it is bringing that expertise to the U.S., making its debut in the Big Apple.
“We are especially pleased to be focusing our efforts in the most diverse city of the world,” said founder Rehan yar Khan. “Serving as the world’s melting pot for hundreds of cultures, Flora2000’s overseas floral delivery services are ideal for residents of the New York City metropolitan area. Now, companies doing business abroad, or New Yorkers of all persuasions can send flowers to those friends and family members to over 150 countries quickly and easily knowing they have chosen the leading international delivery experts.”
Khan explains that since its inception Flora2000 has focused on becoming the international floral delivery expert by creating a proprietary worldwide delivery system that ensures its customers take advantage of its network of the world’s most talented florists and the planet’s freshest flowers. And, offer them at competitive prices.
“At Flora2000 we are committed to meeting and exceeding customer expectations. We recognize that competition within the floral arena has become increasingly more active, which is why we have focused our attention on the international marketplace, building the most comprehensive worldwide floral distribution network,” he said.
Ordering is easy. Log onto Flora2000.com and simply select the country which you want flowers to be delivered. “The Flora2000 website also maintains a 24/7 online customer service live chat, which ensures customers can reach a ‘live,’ knowledgeable representative to discuss any possible queries that they may have,” notes Khan.
Credit card payments are handled over a secure 128 bit encryption system supported by GeoTrust; ensuring that one besides the customer has access to the information entered. Credit cards are charged upon confirmation of delivery.
For more information visit www.flora2000.com.
By
RYK - Founder on August 5th, 2007
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If you believe that numbers have a story to tell, here are some of our numbers that speak volumes about our quality.
12.5% of all visitors on Flora2000.com buy
This is up from 11.5% a month ago and 7.5% in Jan ‘07, which was when we polled many of our regular customers and they told us to improve our product range and site navigation. Since then, we been continually focusing here and the results speak for themselves. 12.5% is amongst the highest visitor to purchase rate in ecommerce and absolutely the highest for a floral service that does not advertise itself!
45% of all our orders are from repeat customers
In 2005 only 28% of orders came from repeat customers, again showing how our good product range and our improvements to customer service have gone a long way in winning the hearts and confidence of customers.
5 times decrease in customer queries and complaints
Despite business blooming to more than double since 2005, the numbers of order related queries and complaints have come down substantially. This is due to our introduction in Feb 2007 of a great order tracking system; and tweaking the shopping cart to offer better guidance in filling up accurate addresses and phone numbers.
3000+ unique products under management
Each of the 150+ countries that Flora2000 services has its own unique catalog of flowers, bouquets and arrangements, composed entirely of local flowers and styles. To manage such a vast range, the largest of any floral company, we have had to set extremely strong processes to ensure that our catalog is accurate, appealing and upto date, all year round. Not a small task at all.
All of us here at Flora2000 love making improvements to products, website features and deliveries, because we know that our customers appreciate it and come back and reward the world by sending more and more beautiful flowers. Please do send us feedback through the feedback area in your my account (preferred because it gets classified neatly in our feedback system) or by emailing Jose at Flora2000 dot com
By
RYK - Founder on July 15th, 2007
Posted in News, Meet the Team | 1 Comment »
Since we’re Flora2000, you can imagine that a birthday in the office means lots of flowers. Here is Namita our HR manager being pampered the Flora2000 way.
By
RYK - Founder on June 21st, 2007
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The World Cut Flowers Congress is the annual gathering of the cut flower industry, held in (where else) Amsterdam. Your’s truly is a Keynote Speaker on how to use technology and processes to ensure quality and efficiency even while delivering in 150+ countries. The event is from the 8th - 10th of October and I’ll try and post a transcript of my address here.
By
RYK - Founder on April 17th, 2007
Posted in Meet the Florists | No Comments »
Here are Derek & Christof (at their facility in Germany), who have been working together with Flora2000 since 2001. They deliver farm fresh flowers across Germany through courier and using a network of florists.
Germany is a top 5 delivery country for Flora2000 and much of this credit goes to these two who deliver remarkable quality, leading to extremely satisfied customers. If you have ever sent flowers to Germany through Flora2000, please give Derek & Christof a big hand.
By
RYK - Founder on February 10th, 2007
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Stepping off the fast paced corporate treadmill, Jim & Emma resigned their jobs and decided to go on a tour of the great outdoors. This turned into a life changing experience allowing them to reflect upon themselves and think about their life. Now back to full time jobs in Dubai, they have put together a website, GoSmellTheFlowers.com, and are writing a book about their experience.
Hearing them and knowing how many out there are trapped in the rat race, Flora2000, tied up with GoSmellTheFlowers.com to encourage people to send in their life changing experiences. We will give 1 year of flowers, a bouquet a month, delivered anywhere in the world, to the whomever sends in the best story by the end of 2007.
Click on the GoSmellTheFlowers.com logo below to visit the site and hear Jim & Emma’s story as well as send in yours.
By
RYK - Founder on February 10th, 2007
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As the big V approaches and customers flock us for delivering their orders, all 60+ members of Team Flora2000 attend customer service stations to ensure round the clock staffing and service. Its a great experience for all of us attending the frontlines, touching customers and being close to their expectations and issues. Many of us, especially in senior management, look forward to this week because its a great learning experience for us.
We at Flora2000 place the highest emphasis on customer stasifaction, and no better opportunity for us to prove how passionate we are about customer satisfaction than this week. We have carefully planned out every step from product placement to order delivery and customer service to ensure that everyone who places their faith in us to deliver their feelings is glowing with happiness.
By
RYK - Founder on January 30th, 2007
Posted in Meet the Florists | No Comments »
Mark and Andrew are third generation flower growers and shippers working with Flora2000 for over 4 years. Their flowers are grown in the Canadian border region just next to picturesque Lake Erie and shipped direct to customers in Canada & the US. Here is a picture of them in their greenhouse with the latest crop of Gerberas. Hundreds of staff are involved in this process which includes planting, watering, pruning, harvesting, packaging and shipping. Computer systems and environmental control systems are heavily utilized ensuring only the best quality flowers meet customers. With Valentine’s Day approaching they and their team are working overtime to ensure that flowers are harvested in time, packed and dispatched in time for this extremely busy and important day. All the best guys…
By
RYK - Founder on January 23rd, 2007
Posted in News, Guides | 2 Comments »
For Valentine’s day, I did a quick comparison of our floral bouquets in the US & Canda with ProFlowers, 1800Flowers and FTD. It came as no surprsie that we offer better value than they do. Our secret, we don’t have hidden costs such as extra for vase, taxes and delivery surcharges. See for yourself:
By
RYK - Founder on January 20th, 2007
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CNBC India interviewed me on Flora2000 and how we’re the world’s 1st overseas flower delivery specialist. Will try and get a video of the Interview and post it here
By
RYK - Founder on January 19th, 2007
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By
RYK - Founder on January 4th, 2007
Posted in News, Meet the Florists | No Comments »
Our delivering florists in Singapore, June & Royston paid us a visit last month…Royston is a 3rd generation florist and is much acclaimed for his wonderful designs. We have been working together for 6 years and its been a real pleasure for us.
We were both excited about how much easier it is for our customers to order online, where they can get to see the flowers they are ordering and also receive immediate confirmation upon delivery. Singapore being a very technologically advanced country with high mobile penetration is also looking for ways to place orders through mobiles…something to work on in 2007.
By
RYK - Founder on December 27th, 2006
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Dear Flora2000,
Your team and all the good networking with all kinds of florists that you guys have established all around the world made my Christmas! I wanted to do something special this year and send flowers to all my family and friends around the world, and I would’ve not been able to accomplish that without you. The tears in my grandmother’s eyes, the smile on my friend’s face, the excitement and the surprise that warmed up the hearts of the ones I love, is exactly what I needed from this season. Thank you so much for helping me get that! With your prompt service, with your quality of the product and the little things like having somebody handwrite my message , that even if it’s not mine, makes it so much more personal than a print out, your company accomplished to win a customer for life in me. My family and friends are spread all around the world, and now I know that through you Flora2000, I can reach their hearts. Thank you again, from the very bottom of my soul!!!
Elena
By
RYK - Founder on December 26th, 2006
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By
RYK - Founder on December 5th, 2006
Posted in News | 1 Comment »
Hi, I’m Rehan yar Khan and I started Flora2000 seven years ago because I wanted to offer a better way to send flowers overseas. One by one I have built a network of expert florists so that now Flora2000.com offers delivery in over 150 countries. In addition I built strong IT systems and put together an experienced and passionate team. Today, I am proud to say that we offer the highest standard in overseas flower delivery.
Successfully sending flowers overseas requires in-depth knowledge of the country in which you are delivering. Each country has its own flowers, holidays, festivals, climate and seasons, address variations, service level and communications systems. However, most people who send flowers to friends and family overseas are unaware of these. This is where I and my team come in. Our thorough knowledge of each country and its flower-giving customs guides the order to the recipient and ensures smiles.
The aim of this Blog is to let our friends and customers know a bit more about us and about flower giving. I also hope to encourage you, our customers, to engage in an open dialogue about our products and services and about how we can improve. So please go ahead and send us your comments.
Till next time…
